01 July 2026
The first chapter introduces the world of étoile noire through fragrance, artwork and presentation. Every detail has been shaped around a single idea, creating an experience designed to be remembered long after the first encounter.
The first chapter introduces the world of étoile noire through fragrance, artwork and presentation. Every detail has been shaped around a single idea, creating an experience designed to be remembered long after the first encounter.
The collection begins with the peony. Chosen for its quiet elegance and natural presence, it became the starting point for a chapter exploring softness, confidence and restraint. Rather than recreating a flower, the fragrance captures the feeling it leaves behind.
Built around floral brightness and soft woods, the composition unfolds with clarity and balance. Fresh opening notes give way to delicate petals before settling into a smooth, lasting base that remains close to the skin.
Every chapter is accompanied by original artwork created exclusively for the collection. The visual language extends the story beyond scent, allowing fragrance and image to exist as one complete expression
The bottle, sleeve and packaging are designed as part of the experience. Every material, proportion and finish has been carefully considered so that opening the fragrance becomes part of the story itself.
The chapter is imagined through quiet interiors, soft morning light and timeless architecture. Together they create the world in which peony parade exists.
Rather than demanding attention, peony parade reveals itself gradually. It is designed for moments of calm, leaving behind a refined impression that feels effortless and personal.
Every collection at étoile noire begins with an idea. Peony Parade is the opening chapter of a growing body of work, introducing the philosophy that will guide every release to follow through thoughtful design, lasting craftsmanship and creativity expressed through every detail.
